Don't Sell Yourself, Sell Your Story

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How can I get the attention of the media?

Don't Sell Yourself, Sell Your Story

You can gain media attention by writing a newsworthy story. You may want to announce a great product or service you've just developed, but that is advertising. If you want to get the attention of the media you need to sell a story related to your product or service. Can you tie your story into current news or trends? Think outside the box and I bet you'll come up with a great idea.

   

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Jerry Mayo