Customer Relationships

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How can I better my relationships with my customers?

Customer Relationships

E-commerce and other recent business developments are changing the way we think about customers. Now customers are considered to be anyone with whom you interrelate and communicate. Our focus has changed from just those who buy our products or services, our "external" customers, to include a new concept, "internal" customers. Internal customers are the people you interact and work with, i.e., your boss, employees, and stockholders. Treating everyone as a customer puts things in a different perspective. Communications will be more thoughtful, you'll constantly be looking for ways to improve your relationships, and you'll think more long-term with everyone.

   

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